Marketing guide
Getting started with email marketing
Email lets you reach customers directly. A few good habits make every campaign more effective.
Grow your list the right way
Only email people who have asked to hear from you. Add sign-up forms to your website and social pages, and offer something useful in return, such as a discount, a guide or early access.
Send consistently
A regular rhythm, whether weekly or monthly, keeps your business top of mind. Share news, tips and offers that are useful to your audience.
Automate the first impression
An automated welcome email greets every new subscriber right away. Up & Running and Pro also turn new blog posts into emails automatically.
Send from your own domain
Emails from an address on your own domain look more professional and are easier to recognize in a crowded inbox.